Pay Meta directly for applicable delivered template messages. Your AIsoule platform subscription is separate. The customer service window controls which replies can be sent; confirm current service and utility charges in your Meta account.
Sample INR (₹) rates from the previous configuration. These estimates are not a live rate feed; market, category, currency and volume tiers can change the actual charge.
Check Meta’s current rate cards and pricing rules before budgeting. Utility-message exemptions and utility/authentication volume tiers may apply. Billing guidance reviewed 17 October 2026.
| Market | Marketing | Utility | Auth |
|---|---|---|---|
| India | ₹0.8631 | ₹0.115 | ₹0.115 |
| North America | ₹1.8313 | ₹0.2491 | ₹0.2491 |
| United Kingdom | ₹3.8747 | ₹1.6122 | ₹1.6122 |
| Germany | ₹10.0073 | ₹4.0322 | ₹4.0322 |
| Brazil | ₹4.5808 | ₹0.4984 | ₹0.4984 |
| Indonesia | ₹3.0111 | ₹1.8316 | ₹1.8316 |
| UAE | ₹3.6613 | ₹1.1509 | ₹1.1509 |
| Saudi Arabia | ₹3.6621 | ₹0.7834 | ₹0.7834 |
| South Africa | ₹2.7821 | ₹0.5579 | ₹0.5579 |
| Rest of Asia Pacific | ₹5.3664 | ₹0.8282 | ₹0.8282 |
| Rest of Africa | ₹1.6497 | ₹0.293 | ₹0.293 |
| Other | ₹4.4248 | ₹0.5641 | ₹0.5641 |
AIsoule applies no markup to Meta messaging fees. Your Meta payment method and invoice remain in Meta Business Manager.
EXAMPLE · 10,000 MARKETING MESSAGES TO INDIA
Meta rate
₹0.8631/msg
Illustrative 30% markup scenario
₹11,220
Sample Meta message cost
₹8,631
Save ₹2,589
Want to estimate Meta messaging costs in INR or USD?
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