Back to Help Home
Chatbots & AI

Chatbot analytics and performance metrics

3 minutes read time Difficulty: intermediate

Chatbot analytics

Measure how well your chatbot is performing and identify areas for improvement.

Key metrics

MetricGood targetWhat it means
Resolution rate> 70%% of queries resolved without human help
Avg response time< 2 secondsHow fast the bot responds
Handoff rate< 30%% transferred to human agents
Customer satisfaction> 4/5Rating from post-chat surveys
Flow completion> 60%% of users who complete the full flow

Viewing chatbot analytics

  1. Go to Analytics → look for chatbot/AI metrics
  2. Or go to Chatbot → Analytics (if available as a tab)
  3. Filter by date range

What to look for

High handoff rate (> 40%)

  • Your knowledge base needs more content
  • Flows are missing common paths
  • AI confidence threshold may be too low

Low resolution rate (< 50%)

  • Add more FAQ pairs to AI contexts
  • Create flows for common questions
  • Review what questions are being transferred

Slow response time (> 5 seconds)

  • AI provider may be slow — consider switching
  • Knowledge base may be too large — optimize
  • Check for network issues

Improving performance

  1. Review transferred conversations — What questions is the bot failing on?
  2. Add FAQ pairs — For every repeated transfer reason
  3. Optimize flows — Simplify paths, add more button options
  4. Update knowledge base — Keep information current
  5. A/B test prompts — Try different system prompts for AI

Tips

  1. Check weekly — Spot trends before they become problems
  2. Set targets — Aim for 5% improvement each month
  3. Compare to human agents — Bot should handle simple queries, humans handle complex
  4. Don't over-automate — Some conversations need a human touch

Was this guide helpful?

Your feedback helps us make these guides better for everyone.